This week was a fantastic week for our J.R. Dunn Diamond in the Ruff program! 3 furry friends found homes – hooray! Today we’re featuring a sweet boy who is looking for the right fit. Please share with your friends; let’s try to make this week his last week at the shelter.

Diamond in the Ruff: Spirit

Spirit (ID 595758) is a sweet boy with a heart of gold. He does well with other dogs (although he’d probably do best with pups closer to his size) and children, and is housebroken. He loves to run and chase ducks and other small animals, including cats… so he cannot go to a home with any felines, sorry!

At just 2 years old, this little guy is still very puppy-like. You could say that Spirit has a lot of… spirit! He is very playful and curious, so he would do best in a home with lots of room and a backyard. But he has an unusual quirk… he does not bark!

If you have room in your heart and home for a fun-loving fella, you’re in luck! Our friends at JR Dunn Jewelers have graciously sponsored his adoption fee, so he can go home today at no cost to you! Please stop by and ask to meet him – we know you won’t regret it.

About Diamond in the Ruff

Since 2016, longtime Humane Society of Broward County supporter J.R. Dunn Jewelers has been helping to create true love – by sponsoring pet adoptions so that more dogs and cats can find happy homes. The program is called Diamond in the Ruff, and who knows diamonds better than J.R. Dunn?

J.R. Dunn features a pet each week – yes, 52 pets every year – and underwrites the entire adoption fee for that dog, puppy, cat or kitten. Diamond in the Ruff is promoted through J.R. Dunn’s local radio spots and social media, and the HSBC will do its share of promotion as well.

What a fabulous way to put their money where their heart is, and to bring attention to all the amazing dogs and cats that are so ready to be loved. Furry little diamonds in the rough – just waiting for their “perfect setting!”

Be sure to visit J.R. Dunn’s facebook page each week  to see who the featured pet is and you might just find your next family member. Of course to meet the pet, contact the Humane Society of Broward County at 954-266-6839.


About the J.R. Dunn Jewelers

Family-owned-and-operated J.R. Dunn Jewelers has been in business for more than 46 years. Specializing in diamonds, designer jewelry and fine Swiss timepieces. Two generations work side-by-side to bring the best in selection and customer service to South Florida. A national and international clientele are served through J.R. Dunn Jewelers online. Visit their 8,000-square-foot showroom in Lighthouse Point, or go to for more information.

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