Since 2016, longtime Humane Society of Broward County supporter J.R. Dunn Jewelers has been helping to create true love – by sponsoring pet adoptions so that more dogs and cats can find happy homes. The program is called “Diamond in the Ruff,” and who knows diamonds better than J.R. Dunn?
J.R. Dunn features a pet each week – yes, 52 pets every year – and underwrites the entire adoption fee for that dog, puppy, cat or kitten. “Diamond in the Ruff” is promoted through J.R. Dunn’s local radio spots and social media, and the HSBC will do its share of promotion as well.
What a fabulous way to put their money where their heart is, and to bring attention to all the amazing dogs and cats that are so ready to be loved. Furry little diamonds in the rough – just waiting for their “perfect setting!”
Be sure to visit J.R. Dunn’s facebook page each week to see who the featured pet is and you might just find your next family member. Of course to meet the pet, contact the Humane Society of Broward County at 954-266-6839.
Diamonds In the Ruff
Diamond in the Ruff: Romeo
Watch out everyone, Romeo (ID 626529) is here to steal your heart. He’s our J.R. Dunn Jewelers Diamond in the Ruff on this #MeowMonday. Romeo is three years old and has been at the shelter since January. That is much…
Diamond in the Ruff: Jay Rock
Need some company while you take part in social distancing? Jay Rock (ID 580716) is the perfect stay-at-home companion. At 8 years old, this good boy is a bit of a lap dog, even at almost 90 pounds. He’s just…
Diamond in the Ruff: Mazie
Mazie (ID 627417) had a home her whole life but now she is in our care and hoping someone will once again open their heart and home to her. Will you help us change her luck? Mazie isn’t much of…
Diamond in the Ruff: Jayda
Jayda (ID 472413) has spent January and February at the Humane Society of Broward County and she is hoping this will be her lucky month. Jayda is looking for a family that will love her forever, the way she will…
Diamond in the Ruff: Grace
Grace (ID 618266) is currently the longest feline guest at the Humane Society of Broward County. She has been waiting since August 2019 for a home. She is 5 years young and gets along with other felines. She can be…
Diamond in the Ruff: Penelope
Did you know the Humane Society of Broward County is open today? There are many wonderful animals, like Penelope, who are hoping today will be the day they can have a family again. Sadly, her previous family was very allergic…
Diamond in the Ruff: Diego
Diego (ID 624088) is looking for a home this Valentine’s Day. This handsome fellow even has his tuxedo on for you. The three-year-old domestic shorthair is a friendly boy who is happy to let you rub his belly and purr.…
Diamond in the Ruff: Sheeba
Can two-year-old Sheeba (ID 617774) be your forever valentine? Sheeba is a shy girl but she is a wonderful companion and really enjoys keeping people company, especially if she’s getting cuddles. With some TLC and patience, Sheeba’s confidence will grow…
Diamond in the Ruff: Toby
Toby (ID 625980) had a home his whole life until his owner became ill. After 9 years, he finds himself in the care of the Humane Society of Broward staff, wishing for someone to give him a comfy home again.…
Diamond in the Ruff: Bently
Nine-year-old Bently (ID 454478) is sadly back at the Humane Society of Broward County after his previous owners relocated and were unable to keep him. With the right love and care, he can be a loving companion for any family.…
The Humane Society of Broward County is a private, non-profit organization supported by donations from people and companies that want to make a difference for the animals in our community. The shelter is not affiliated with any local or national organization with a similar name and has only one location on Griffin Road in Fort Lauderdale.
Family-owned-and-operated J.R. Dunn Jewelers has been in business for more than 46 years. Specializing in diamonds, designer jewelry and fine Swiss timepieces. Two generations work side by side to bring the best in selection and customer service to South Florida at the 8,000-square-foot showroom in Lighthouse Point. A national and international clientele are served through J.R. Dunn Jewelers online. Visit jrdunn.com for more information.
Sean, Ann Marie and Jim Dunn
Jim Dunn as a boy with his Boxers
